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Arch Promo Group Acquires HOWW Manufacturing Company

18 Sep 2023 11:10 AM | Cassondra Franze (Administrator)

Saint Louis-based Arch Promo Group has announced its acquisition of HOWW Manufacturing Company in Barrington, Illinois. Terms of the sale weren’t disclosed.

As a result of the acquisition, Mike Kalamaras, former owner of HOWW Manufacturing, will support Peter Kalamaras’ transition from vice president to general manager of HOWW Manufacturing.

“I wanted to ensure HOWW would be in good hands, and I’m very glad we found Arch Promo Group,” says Mike Kalamaras. “Arch shares our commitment to delivering innovative products at a great price. Our customers will benefit from a larger partner with a wider product range, and our employees will continue to enjoy working for a growing leader in the industry. I see a bright future for HOWW Manufacturing and Arch Promo Group.”

Welcome To The ‘Family’

Formed in 2022, Arch Promo Group was developed to bring together a family of brands with a common goal of providing promotional products sold through its trade-only suppliers.


  • Arch Promo Group’s expanding line of products includes key tags, air fresheners, magnets, award ribbons, cups, napkins, reusable barware, calendars, journals, umbrellas, wristbands and more.


Founded in 1984, HOWW Manufacturing specializes in custom printed promotional drinkware, such as shot glasses, beer mugs, multi-use cups and more.

“We’re excited to grow our portfolio of products and services with the addition of HOWW’s industry-leading drinkware,” says Steve Ehlert, national general manager of Arch Promo Group. “For nearly 50 years, HOWW Manufacturing has been known for helping to build its customers’ brands throughout North America and beyond with innovative drinkware. We’ll invest in making our combined company stronger while offering a broader product line to our customers.”

PPAI Media previously spoke with industry leaders on their best practices for mergers and acquisitions.

Written by: John Corrigan

Published with Permission from PPAI

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