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STORM CREEK CEO RECOGNIZED AS PROMO INDUSTRY’S “HUMANITARIAN OF THE YEAR”

30 Jul 2023 3:52 PM | Cassondra Franze (Administrator)

Storm Creek, a leading supplier of eco-made and lifestyle apparel celebrates female owner and CEO, Teresa Fudenberg as one the recipient of ASI’s prestigious Counselor awardsBess Cohn Humanitarian of the Year.

[ Counselor Award announcement ]

[ video interview with Teresa ]

Committed to Better

Teresa is recognized for her bold commitment to donating at least $5 million to charity by 2030. What started out as an internal goal, quickly became a pillar of Storm Creek’s mission to Seek Better. “Our commitment to giving back has become front and center in conversations with our customers, employees, and partners,” Fudenberg explains. “One of the benefits of stating this boldly is that we’re accountable to it and making business decisions around it.”

Storm Creek is well on their way to reaching the stated goal. To date, the company has donated over $1.3 million to local and national charitable organizations. See more about the impact they had in 2022 here.

Teresa accepted the award at ASI’s Annual Counselor Awards ceremony in Chicago Wednesday evening, stating, “This isn’t a me  thing. It’s a we  thing. Our team shows up every day with a ton of passion and ton or purpose. It’s an honor to have that passion and purpose recognized by ASI on such a prestigious stage.”

The Other Pillars of Storm Creek

In addition to philanthropic efforts, Strom Creek is also committed to sustainable sourcing, which includes to upcycling plastic bottles into garments. By the end of 2023, the company will have prevented over 30 million bottles from ending up in oceans and landfills. “Given the pollution issues related to the fashion industry, we are absolutely responsible for producing our apparel in the most sustainable way possible and ensuring high-quality garments that last and last versus filling landfills,” stated Fudenberg. “Nearly 1 million garments leave our building every year,” she says. “If there’s an option to make it better, we can’t not do it. Plus, our market is corporations and resorts that logo their apparel for brand building. The vast majority of these organizations value and measure their environmental impact, so we do everything we can to align with their values.”

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